Business owners tend to focus on revenue generation first and foremost. That’s how we bring in sales. That’s how we feed our families. We understand there is the other the side the ledger – the costs of operations, but it’s more complicated to evaluate and harder to break from familiar ways. It’s not always easy to do a quick scan of our expenses, let alone break them down to see where savings can be had. While we usually have a general understanding of the three big nuts – staffing, rent and advertising – the myriad costs of doing business [...]